Show Statistics

The extraordinary numbers of high value visitors, combined with the demographics, reasons for attending and purchase intentions show the strength and potential that this event offers any serious player in the Irish Home Improvement market.

No other event on this island comes anywhere close to these consistent, independently surveyed results.

More and more visitors attend the permanent tsb Ideal Home Show in search of the whole solution to the home improvement projects. From architectural advice to build solutions and from bathrooms and kitchens to doors, windows, insulation and energy alternatives to furnishings, décor and art.

Visitors Plan to:

Extend & Renovate
27%

Home Improvement
37%

Home improvement: Young couple painting wall

Interior Decor
20%

Spacious living room with beautiful view through glass wall

Buy New Furniture
16%

Ultra modern kitchen

Kitchen/Bathroom Upgrade
26%

Insulate
26%

Exhibitor Satisfaction

	Satisfied Exhibitors
Autumn 2018	98%
Spring 2018	97%
Autumn 2017	95%
Spring 2017	94%

Attendance & Number of Exhibitors

	Attendance	Exhibitors
Autumn 2018	27,310	245
Spring 2018	26,186	220
Autumn 2017	26,425	233
Spring 2017	26,114	231

Visitor Demographics

	AB	C1	ABC1
Autumn 2018	54%	22%	76%
Spring 2018	55%	21.1%	76.1%
Autumn 2017	51%	31%	82%
Spring 2017	46%	28%	74%

Visitor Satisfaction

	Satisfied Visitors
Autumn 2018	98%
Spring 2018	98%
Autumn 2017	98%
Spring 2017	92%

To be part of the solution in 2018 contact Caitriona O’Connor
T: +353 1 405 5558
M: +353 86 867 4488
E: caitriona@sdlexpo.com

Residential Status

	Autumn 2018	Spring 2018	Spring 2017	Autumn 2017
Owner/ Occupier	83%	89%	90%	86%
Renting	14%	8%	4%	12%
Living with family	7%	3%	6%	11%

Planning To

	Autumn 2018	Spring 2018	Spring 2017	Autumn 2017
Buying 1st Home	6%	9%	21%	6%
Moving Home	4%	10%	3%	4%
Building	3%	20%	21%	8%
Home Improvement	37%	36%	55%	59%
Extend/Renovate	27%	21%	20%	23%

Gender Profile

	Autumn 2018	Spring 2018	Spring 2017	Autumn 2017
Male	38%	29%	42%	33%
Female	62%	71%	58%	67%
With Children	54%	22%	24%	23%

Age Profile

	Autumn 2018	Spring 2018	Spring 2017	Autumn 2017
18 – 35	12%	20%	19%	21%
35 – 54	60%	43%	42%	44%
55 – 65 & Over	18%	37%	39%	35%

*stats based on Independent Surveys from Business Information Group www.expo-exit.com

For details of stand availability contact:

Caitriona O’Connor
Tel. 01-405-5558
Email: caitriona@sdlexpo.com